Barry’s Blooms Logo & Branding

One of my favorite freelance projects was creating the branding for a local flower farm in my hometown of Lincoln, Nebraska. I was able to work with the owners to create a logo, branding, social assets and a website to promote their brand! I also created some printed and digital marketing assets for them.

What:
Logo, Brand & Printed Assets

Why:
Freelance Work

Where we started

My client came to me with just a logo and a business card, and wanted to elevate their brand and make it more colorful.
Mood Boards

I tried to keep the first option as close to their original logo as possible, and then experimented with some new ideas based on what I had learned about them.
Branding Refinement

After choosing a direction, here were a few color scheme options we discussed to make their brand feel fully like Barry’s blooms!
Logo Refinement

My client decided they wanted to go with a lowercase version of the logo we created, so here is some refinement that I did to make that happen!
Final Color Decisions

Final Color decisions that I showed my client! They chose the top colors cheme!
Final Logo and Colors!

I’m super happy with how this logo and branding turned out! I love getting to work with clients and bring their vision to life:)
Brand Guide

I created a simple brand guide for Barry’s Blooms to use as a standard for all their creative endeavors!
Logo Lockup

I also created a more complex logo lockup for use in other parts of their branding. goes here
Business Card Design
Membership Flyer